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America’s #1 Waffle Towel Has Landed in New Zealand.
Inspired by Japanese bathing culture and made for modern living, Onsen transformed the traditional towel with its signature Supima® cotton waffle weave — lightweight, incredibly absorbent and exceptionally quick-drying.
From Japan-inspired design to a cult favorite across America, the Onsen Waffle Towel has changed the way people think about an everyday essential.
Now, for the first time, we’re bringing the Onsen experience to New Zealand.
Japan inspired it. America loved it. Now it’s New Zealand’s turn.
Meet the quick-drying Waffle Bath Towel made from 100% USA-grown Supima® cotton in a signature open waffle weave — dries in half the time of terry, stays fresh and odor-free between uses, and gets softer with every wash. 31 x 57 in.
OEKO-TEX® certified.